An important part of the PR campaign is cooperation with the media and publish them your materials.

09 january 2017, 23:05

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An important part of the PR campaign is cooperation with the media and publish them your materials. You can do this yourself or assign the PR. In any case, it is important to understand how it happens. About the intricacies of creating and placing press releases in offline publications and online resources we will talk about today. How to write It all starts with the text. More precisely, with the selection of information about. It should translate into an interesting shape that he was compelled to know more about you. The texts for the newspaper and website are two different things. But there are General principles. What is important Choose the relevant. Any text content should be timely. If the information is outdated, then why publish it Use facts. Better not to invent and to support the text real-life figures or statistics. Apply the experience. Can you give pertinent examples from real life. Follow the style. It is clear that you are unique but if you come from writing for other publications take the trouble to figure out what format would be most appropriate. If you are not confident in their writing the forces refer to the copywriter with the experience. Another option is cooperation with the publications which have their authors. They will write and then publish. It all depends on the competence. About formats For each site in plans site promotion need to choose the best form of presenting information. If the main source of information on the website so photos need photos. This item is always prescribed in terms of the placement or pre-negotiated. If to withstand the demands and create a really strong material, you can qualify for free publication. Article. If the edition reflects the theme of your activity you can write an article. Here you can apply the experience that you have undoubtedly present. Report. Let's say you produce chapelnikov. We will invite journalists for a trade so they can uncover this intriguing process. Even better to appear in the frame to allow to make photos which will then be published in print and online media. Here as agree. Rating. Well if a respected newspaper made a rating of the best factories chapelnikov and you put it in the first place. But these things tend to be stimulated. The review expert. You are the CEO of capelinha plant. This is a large enterprise where everything rests on you. For your business portal or thematic publications about chapelnikov will be very valuable in your opinion as an experienced specialist. In these cases it is better to add photo of this expert, and a little biographical information. It is important to place one text and ten times, but in each case it needs to take into account the rules of publication on the resource or in

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